You’re basically saying that human culture doesn’t exist. We can foster a culture around sustainability, just like we have previously fostered a culture around greed and excess. Apathy and trying to minimize nudges towards sustainability only support the status quo.
Seems like we’re stuck in a loop here then. I think you need an engaged populace first to build momentum around political and societal solutions. Which society do you think will force the government to actually solve the problem - a bunch of soft apathetic people blaming everyone else, or a society that at its core actually values sustainability and lives it on a personal level? Pretty sure you know the answer.