This quote from Banksy is pretty much my take on advertising:

People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you feel small. They make flippant comments from buses that imply you’re not sexy enough and that all the fun is happening somewhere else. They are on TV making your girlfriend feel inadequate. They have access to the most sophisticated technology the world has ever seen and they bully you with it. They are The Advertisers and they are laughing at you.

You, however, are forbidden to touch them. Trademarks, intellectual property rights and copyright law mean advertisers can say what they like wherever they like with total impunity.

Fuck that. Any advert in a public space that gives you no choice whether you see it or not is yours. It’s yours to take, re-arrange and re-use. You can do whatever you like with it. Asking for permission is like asking to keep a rock someone just threw at your head.

You owe the companies nothing. Less than nothing, you especially don’t owe them any courtesy. They owe you. They have re-arranged the world to put themselves in front of you. They never asked for your permission, don’t even start asking for theirs.

It’s not enough to just block them on your own computer. Ads are literally everywhere and pretty much inescapable unless you’re a forest hermit living on the land.

Plus us adblock users and advanced users are like, 5% of the population… max. Most of the world have no idea how to use these things or that they even exist, and I empathize with them. For every stupid ad I see they see 1000s more. No wonder we have a propaganda problem.

I’m not saying their complaints are illegitimate. Ads are atrocious. I’m just asking why people continuously complain instead of demonstrating and unwillingness to tolerate such bullshit by punching the companies straight in the wallet while also benefiting themselves.

As long as we are not paying for the services the service providers will do what they can to show us ads and frankly… rightly so.

The problem is there is no other established way for paying for services. One that would be widely use and fair. Current state of things is ‘we say it is free, but we will get the money from advertisers or by selling your data’. Yes, some people are often able to avoid some of the ads and privacy loss, but that means the service gets no money from those people, so the service is built and being run for the rest of users – those who cannot install ad-blockers or who don’t care or don’t know how to care about their privacy. This is one of the reasons of enshitification – any ‘free’ service needs to be only as good as required to keep the users who watch ads and give away their data. Catering any more conscious user is just a cost.

When enough of people will be using ad-block then the ad-block will stop working on many sites or the sites will disappear or become paid service. No one will provide commercial services for free and not everything can be a public service founded by a government or a community. I am not even talking about ‘corporate profits’ – even in the worst corporations there are normal people working and they should be paid for their work. Whether they are paid fairly and whether the corporate profits aren’t too big is another topic…